About Us

We are a women-led business based in the U.S., dedicated to offering the finest handmade incense sticks and related products. As third-generation incense makers, we honor time-tested traditions to create products that support your daily rituals—whether for meditation, prayer, aromatherapy, or simply to bring peace to your space.

Our incense is crafted using traditional techniques passed down through generations. We begin by sourcing high-quality natural ingredients, blending them in precise proportions, and then hand-mixing the dough. From there, our skilled women artisans hand-roll each stick—a meditative and deeply intentional process. Once rolled, the incense is naturally air-dried, preserving its purity and energy.

In ancient tradition, hands were believed to carry a healing energy that flows directly from nature. We embrace this sacred practice, allowing our hands to be the true medium in shaping each incense stick with care and reverence.

We are a small business, and we prioritize being close to our customers. Our products are never routed through distributors. Instead, they come directly from us—freshly made and never stored in overseas containers. We regularly host workshops and demos in the U.S. to provide transparency into our process. We also have home studios in New Jersey and Pennsylvania, where much of the creative process takes place.

Why Choose Us?

• ❌ No Synthetic Toxins

• 🤝 Approachable & Within Reach

• 🧭 Direct Sourcing — Know Where Your Product Comes From

• 🛍️ Always Fresh — No Long-Term Storage or Overseas Shipping

• 🧵 Shop Small. Support Local Makers.

• 💬 Open to Customer Feedback & Innovation

• 🌿 Natural Ingredients. Traditional Recipes.

• 🚫 No Child Labor — Ever

The Craft of Handmade Incense

Creating fragrance is an art—and doing it by hand elevates it to another level. Every step, from blending to rolling, is done with purpose. Watching our artisans at work is not just inspiring—it’s therapeutic.

Incense has been used for over 6,000 years and is believed to purify the mind through the sense of smell. We aim to help you experience this ancient science in your own space, with products made from pure, safe, and meaningful ingredients.

Beyond Incense

We also offer:

• Agnihotra & Havan sticks

• Dhoop sticks & cones

• Detailed usage & benefits guides (included in every pack and online)

Our latest addition is the Cow Ghee Candle (No Wax Certified). In Vedic tradition, lighting a lamp with ghee was part of daily life, known for its calming effect on the mind and its ability to invite positive, divine energy into a space. Ghee—not wax—also carries medicinal properties, making these candles ideal for yoga, meditation, or spiritual practice.

At the heart of everything we do is a desire to share what’s been part of our lives for generations. We’re here to serve you with transparency, intention, and care. Whether you shop online or meet us at an event, we look forward to connecting with you.